I don't know why this was closed, so I'm reopening it.
I don't know why this was closed, so I'm reopening it.
Damnit. I had another even better thing to post in this thread, but it was closed, and now I've gone and forgotten it!
EDIT: I think it might have had something to do with Bronys
I thought the majority of show themed plushies sales were by women.
She doesn't drink gin because she isn't classy.
Originally, commercials were the only televised promotion of toys. The earliest use of a television show specifically designed to sell toys seems to have been Magilla Gorilla in 1963. Transformers and G.I. Joe began their run in 1984 due to restrictions against product placement in children's programming having been largely removed. Barbie had her film debut in 1987. Frankly, the latter is a surprise to me, since I thought Barbie only recently began receiving direct-to-video films and shorts. Shows what I know. (I don't remember my point.)
Actually, that logic doesn't follow. The ruling is that boys buy more toys, so My Little Pony having a young male fanbase would be preferable.
@Shlup in regard to the company being short-sighted, I really don't believe in such an epic level of utter retardedness. I don't think this is about the company being dumb. There's no way to make the "honest mistake" of not realizing you can profit as much if not more from a female fanbase, unless there is an underlying prejudice. I'm not saying they're not stupid, but they're only stupid insomuch as all prejudice is stupid.
I was told that they marketed Thor 2 toward a female audience and that was a giant ole' success.
I have no proof on that but it made sense to me since we ladies love some Thor abs and Loki heart-barf.
Yeah, that article was depressing.