I wouldn't say rap is dead, yet.
There are still many rappers, who actually have lyrics which have deep meaning, but most of them like to now talk about hoes, and guns, and killing some guy who tried to smurf his bitch.
That's what it's mainly about these days, and to be up front- I like the southern rappers. I don't really care about the lyrics, i just like the beats, and the way they spray their bars.