I got my first phone beginning of 2001, so that's 7 years ago. But in SA, if you get a contract with one of the service providers, you get a cellphone upgrade every 2 years when you renew the contract. So, I got a Sony K800i a year & a half ago, and I'm going to get an iPhone in October when I renew.

Best thing about it - I haven't paid for any of my phones!