Stellmach is claiming that the act will symobillically "set free" Cobain from the media circus.
Yeah I don't see how something which A) Drags him back into the spotlight, B) is of questionable veracity, and C) is sure to be a point of ethical contention is going to reduce the media attention around him. In fact I hadn't even heard anything of Cobain for years now in the media, out side of very specialized things like "A documentary about Kurt Cobain" or whatever.