I'm not saying that Square Enix should alienate their core audience, which is indeed Japanese, but I still think that they need to take American audiences into consideration to equally appeal to both. I would say that the company should use its North American subsidiary, Square Enix, Inc., to put some touches of American pop culture on the localizations.
I'd also like to see more promotion of Kingdom Hearts on the Disney Channel and in the Disney Magazine, as well as promos for it in DVD releases of Disney movies and TV shows.



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