I don't know about the people who complain still shop there. I believe us hardcore gamers wouldn't do that, but I'm doubting this will affect their casual customers that much given that they don't follow video game news. There's people besides Wal-Mart too like Target and Best Buy. There's also local game stores which I don't see really any of anymore where I live. There are few of them, but some still exist.

Gamestop has been full of bull for years now. I know they didn't want to promote competition but it's not right to open up new packages, remove content, reseal it and sell it as new. They knew what they did wasn't right and didn't care. There's no word of apology from them. From the last thing they posted they sounded like they're justifying it.