I find it funny that when LEGO goes out of their way to do something it's like "oh wow good guy LEGO" but when Hasbro does the same it's like "I think this actually reinforces gender stereotypes rather than breaking them down as it purports to do."

Look at it this way. Some girl asked Hasbro to help her brother out. They're doing it, because it means good publicity. smurf gender roles and whatever. LEGO didn't cop flak for failing to show that boy the harsh truth that life is not static and sometimes you will miss out.