MC's sex has nothing to do with the sales of the games. Heck, he could be a girl, just like Samus, and we'd never know it. He never talks or removes his armor, we only have other people's word for it.
You clued into one very important point here. Games have male protagonists because its normal. The male protagonist is an artifact carried over from a bygone age, kept because people, especially businesses, tend to play safe and conservative.
Again, you're missing the point. Do you honestly think that Metroid Prime would have sold more with a male protagonist? Do you think that Heavenly Sword flopped because it had a female lead? No. These games stand, or fall, on their own merits, and characterization doesn't enter into it.Similarly, a lot of other examples don't do much to disprove the fact that female leads are pretty marginalized. The Metroid Prime games each only sold a bit more than a million copies. Maybe something like two million lifetime, far lower than the ~10 million Call of Duty sells annually (obviously it's one of the most popular franchises on the planet, but the point is Metroid is very small in comparison). Heavenly Sword was pretty much a flop. Mirror's Edge is well-loved, but only sold about two million. That is pretty decent. Bayonetta wouldn't have a sequel if Nintendo didn't step in to publish the second game as an exclusive for the Wii U.[/i]
Marketing, writing, gameplay... These are what make or break the sales of most games. As long as 90+% of games made feature male protagonists, yeah, they'll sell better and probably have the top sellers on their list. Especially since there are still games which feature female leads as nothing but sex objects. But that doesn't mean that having a female lead is even a minor factor in the sales figures of most games. It isn't.
Wings of Liberty featured James Raynor, a male lead. Heart of the Swarm featured Sarah Kerrigan, a female. Compare the numbers and get back to me on how much that change hurt the sales of the expansion.




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