Games with stories/characters that have heart and don't feel either designed-by-committee or like cynical cash-grabs designed to profit off of fan nostalgia.

If they want a good FF game, they should hand it off to a small studio of people who grew up with the games, and let them look at it from a fresh angle. Stop letting management decide what is marketable. And for god's sake, stop trying to make all of the characters look like J-pop stars.