I drink coffee for caffeine, and not for taste. I use to drink it with nice cream and sugar, and made taste like heaven. Then I realized I drank far too much of it, and moved to nasty black coffee. Been drinking this nasty plain junk (only in the morning) for years now. It does the trick, and it's stronger and better for you then soda, so it works out perfectly. I'd drink green tea in the morning if it was a wee bit stronger, but also green tea will make you vomit unless you eat something first thing in the morning too.