So it is wrong to put a DLC on a temporary free sale? Tons of companies have done similar things, with DLC and even full games, all the time. Steam sales are notorious for having fantastic games available for free for a limited time. Fire Emblem Awakening offered its first DLC available for free for a limited time, and no one complained about that.
Sales are an extremely common practice. They aren't exactly limited to just the video game industry.



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