That's silly. 'Too short' is just as valid a criticism as 'too long'. A three hour movie will be criticised as 'dragging on,' a half hour movie would be 'laughably short and not worth the ticket price'. There's a nice big sweet spot in between those two extremes.
You can have a really, really good short, focussed game. Just look at something like Portal 2, that was only 4 or 5 hours long in terms of the campaign. But that wasn't $60 and included a co-op campaign and mod support. And it was a very unique kind of game. Whereas The Order follows in the footsteps of a million third person shooters that have come before it. If you're a 'cinematic third person action' game coming in noticeably shorter than, say, Gears of War or Uncharted (which were generally paced pretty well) then you're probably going to get some stick for that.





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