Compared to Dragon Age: Origins, the use of gifts have been heavily reduced. As the ever helpful wikia states:
So basically, if Anders is on the friendship path, it'll up friendship. If he's on the rivalry path, it'll up rivalry instead. Pretty simple, but gifts are not an automatic +10 to approval like they were in Origins. Best to keep in mind.Gifts still influence friendship and rivalry, but the number of gifts in the game has been significantly reduced from Dragon Age: Origins. Companions react differently to gifts depending on their friendship/rivalry score. If the player gives a gift to a companion who approves of the gift, they may express gratitude, while a rival may perceive the gift as an insult and tell them to keep it.
The best way to raise approval (or rivalry, if preferred) is through quests. These include the big main quests, but also side-quests and smaller companion quests and cutscenes. I always use a guide, because I am that much of a sellout, but it shouldn't be too difficult to keep everyone happy.





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