It's fun to make statistics work for you. For example, if I didn't want anybody eating T-bone steaks anymore, I could do a "study" and reveal to the public that eating a T-bone steak will double your chances of contracting toenail cancer! Undoubtedly, there would be at least thousands of people out there who would say "Oh teh noes, I don't want teh toenail cancer! I'm nevar eating t-bone stake again!" However, the statistic that I choose not to mention is that your base risk of toenail cancer is around .001%, and doubling that percentage would be just as negligible.