Six years ago I thought several things, things I don't remember now. However I do believe I-pods suck because: 1) I-tunes + charges for downloading = wtf you want to RESTRICT my choice of music software then try to sell me songs at £1 a song? NO U! (2) Headphones, the headphones supplied with the I-pod imo suck. If I was to go buy headphones I like the style of (sony ones similar to the ones given on the hands free kit for the Sony Ericson walkman phones) I would then have to pay in the region of £40 for a pair of headphones for it. (3) I'd like to have an 80 gig or bigger I-pod so I could store copious amounts of music on it that I no longer have room for on my hdd but would like to keep and listen to. This costs £150+ therefore I'm paying more than the cost of your average walkman phone and well walkman phones allow me to make phone calls/text people too and all on one piece of technology. (4) They don't supply them generally to my knowlege with cases. However to keep an I-pod looking nice and working fully (in the case of the touch control ones) you have to therefore go buy a case for it which I-pod (apple) and select third party companies control the market for therefore meaning you've gotta pay like £10 - 20 for a nice case. Factor all these together and I'll stick to my walkman phone, it might only have a limited memory of perhaps 2 - 5 gig if I got a new one with the expansion slot on it's memory and a big enough memory chip (which would cost a fair bit) but I can atleast get a camera, make calls, send texts, and listen to music on one machine.