I disagree. I miss a lot of the NZ ads. All the best ads I've seen are from NZ, and I've watched ads over in the UK for nine years now, and a limited selection of (thanks to various TV shows, MyP2P and a short visit to America) American ads for some time as well. NZ's best ad remains a sort of concatonation of ads. It had a car ad, an NZ police ad, I think a Steinlager ad and possibly others. Then there was an All Blacks ad at the end of it - or at least an ad featuring the All Blacks. The were training using a scrum machine, which basically involves them collectively pushing into something like this and then, after a while, they broke it (via pure strength, of course) and kept pushing... into the previous ads. They pushed it into the car from the car ad, and the car crunched up as if it drove into a brick wall. Then they smashed it into various other things, and at the end they get up and dust themselves off as various logos and parts of the previous ads all fell around them like a building had just been bombed or something. It was awesome.
Also, NZ beer ads are great. Australian ones too.
Okay, back to the original topic. The Go Compare ads are the worst smurfing things to ever have been put onto a television screen. I can't stand them at all. They're just awful. Danielle hates them even more than I do, though. She also can't stand the Isa Isa one Iceglow linked to, either. Other bad ads though? Hmm. I think it's just those ads that really annoy me. I don't get annoyed by ads for perfume, but I do find them completely and utterly stupid for the most part.
EDIT: There was once a car ad that was all about the car shaking it's arse. And it had the "I see you baby, shaking that ass" song going on. Neither of which I minded. But what I did mind is the number of human arses that filled up the ad. That annoyed me a lot.
I also agree that popup ads and scroll-over ads are horrible. When I say 'scroll-over' ads I mean ads that become larger if your mouse happens to go near them, or alternatively ones that make sounds when your mouse goes over them.




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