While I understand why people would call for boycotts, I don't think it's helpful overall. Regardless of what company heads are doing, there are still hundreds of employees that are just trying to make great games; deciding to boycott a company affects them, too.

I'd be reluctant to buy an Activision-Blizzard game again, because I don't like the way they treat their (particularly female) employees, but like Quin said earlier, I don't see that as boycotting. I don't judge anyone who decides to still play WoW.

The whole games industry needs an overhaul. I think the way to do it is to bring attention to the problems across the industry. Doing it that way may be a slow way to make changes, but incremental progress is better than none.